Greg Mohr introduces guest Diane Helbig, who shares her insights on small business challenges and alternative strategies to traditional selling. They discuss the importance of embracing curiosity in sales, rethinking the elevator pitch, and the power of discovery questions. Diane highlights common networking pitfalls and best practices, as well as leveraging social media for sales. The conversation covers tips for sales managers, understanding modern consumer behavior, and the importance of respecting customers. The episode concludes with information on how to contact Diane Helbig.

Key Points

  • Building meaningful relationships through genuine curiosity and understanding is more effective than traditional sales tactics.
  • Sales managers should focus on discovering and nurturing the unique strengths and approaches of their salespeople rather than enforcing rigid, one-size-fits-all strategies.
  • Consumers today prioritize trust and authenticity, and they are more likely to buy from those who listen, understand their needs, and provide honest, helpful guidance.

 

Contact Diane:

https://www.helbigenterprises.com/

Her Book:

https://amzn.to/2TBxOWQ

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